牛津布鲁克斯大学国际酒店、活动和旅游管理专业 项目网站

International Hospitality, Events and Tourism Management

英国 公立 商科

项目背景

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更新时间:2024-01-15

专业排名9

大学牛津布鲁克斯大学

开学时间9月,1月

课程学制1,2年

学费16800.00/GBP

专业介绍

With our MSc Hospitality, Events and Tourism Management, you’ll gain an introduction to key concepts including: psychology of consumer behaviour how to create a marketing plan hospitality operations strategic financial management. You don’t need to have studied hospitality, events or tourism management and prior work experience is not required. Our unique Bacchus Mentoring Programme gives you one-to-one support from a senior professional. They will help to develop your professional skills and advise you on your future career. You will also have opportunities to interact with professionals, employers and alumni. This means you can develop your networking skills and gain useful, global contacts for the future.

推荐顾问

世界排名

2020年

9

2019年

9

2018年

18

2017年

34

语言要求

类型
雅思
托福
PTE
Listen
5.5
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--
Speak
5.5
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Read
6
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Write
6
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总分
6
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学术要求

广泛的专业背景

课程设置

Global Visitor Economy :全球游客经济 Digital Marketing and Consumer Experience :数字营销和消费者体验 Hospitality Operations Management :酒店运营管理 Strategic Financial Management :战略财务管理 Research Methods in Hospitality, Events and Tourism Management :酒店、事件与旅游管理的研究方法 Mentoring and Leadership Development :指导和领导力发展 Dark Tourism :黑暗旅游 Professional development (compulsory for those on sandwich mode) :专业发展 (三明治模式的人必须) Tourism Digital Distribution Strategies :旅游数字分销策略 Global Events and Society :全球事件与社会 Planning and Delivering the Sustainable Event :规划和提供可持续发展的活动 Revenue Management :收益管理 Tourism Innovation and Entrepreneurship :旅游创新创业