Our exciting and innovative International Fashion Retailing master's course aims to equip the global fashion-retail managers of the future with skills in omni-channel retailing, technology and international business strategy. You will be joining a community of creative innovators who want to challenge their potential and make an impact on the fashion world.
The course will teach you how to be adaptive and will equip you with the managerial and subject know-how that will enable you to innovate and create original and attractive products and services for an increasingly competitive international market. You will explore the evolution of retail from traditional 'bricks and mortar' stores through to the contemporary omni-channel strategy, and examine growth strategies and innovation in the global fashion and retail industry.
The wide range of industry-relevant themes provide you with the opportunity to learn from insider experience including gaining an in-depth understanding of the fashion consumer and fashion retail channels to market. You will develop critical skills such as strategic retail management processes that will support your future career in the contemporary international fashion business environment.
市场营销，管理，Business and Arts and Social Science (combinations of English, History, Languages, Politics, Psychology) 的专业+含市场，管理或社科科目
Mandatory course 必修课程
Contemporary Retailing 当代零售业
Research Methods 研究方法
International Fashion Retailing 国际时尚零售
Constructed Textiles for Fashion 建立纺织品为时尚
Fashion Consumer Behaviour 时尚消费者行为
Strategic Marketing 战略营销
毕业学校:广州大学 Guangzhou University
毕业学校:浙江传媒学院 Communication University of Zhejiang
毕业学校:南京邮电大学 Nanjing University of Posts and Communications