谢菲尔德大学谢菲尔德大学市场管理实践专业专业 项目网站

Marketing Management Practice

英国 公立 商科

项目背景

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更新时间:2024-03-28

专业排名N/A

大学谢菲尔德大学

开学时间9月

课程学制1年

学费31000.00/GBP

专业介绍

Ideal for graduates from any discipline, this course gives you a comprehensive understanding of marketing theory and we'll teach you how to apply it in a business setting. Accredited by the Chartered Institute of Marketing.This programme is designed to take graduates from any discipline into careers in marketing management. We don’t just teach the theory of marketing. There’s a lot of emphasis on applying what you learn in a business setting. You can also apply to do a company-based dissertation, working with an external organisation. Recent dissertation projects include a branding review for a large law firm and working with a local, environment-led SME to study consumer behaviour.

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语言要求

类型
雅思
托福
PTE
Listen
6
19
56
Speak
6
22
56
Read
6
20
56
Write
6
19
56
总分
6.5
88
61

学术要求

任何专业

课程设置

Core modules:核心模块 Global Marketing:全球营销 Marketing Management:营销管理 Retail and Services Marketing:零售和服务营销 Marketing in Society:社会营销 Contemporary Marketing Practices:当代营销实践 Marketing Communications:营销传播 International Consumer Behaviour:国际消费者行为 Branding:品牌 Marketing Research:市场研究 Project Dissertation:项目论文

申请案例

学生姓名:秦**

毕业学校:安徽师范大学Anhui Normal University

本科专业:英语English

基本背景: 一年级/GPA85/100/雅思0

学生姓名:徐**

毕业学校: East China University of Science and Technology

本科专业:economics

基本背景: 四年级/GPA82/100/雅思0

学生姓名:单**

毕业学校:Hainan University

本科专业:Exhibition Economy and Management

基本背景: /GPA82.85/100/雅思0

学生姓名:曲**

毕业学校:澳门科技大学 Macau University of Science and Technology

本科专业:英语 Bachelor of Arts in Foreign Language Studies

基本背景: 四年级/GPA3.01/4/雅思6.5

学生姓名:张**

毕业学校:Hangzhou Normal University Qianjiang College

本科专业:专业

基本背景: /GPA2.44/4/雅思0

学生姓名:陈**

毕业学校:The Hague University of Applied Science

本科专业:International Business

基本背景: 二年级/GPA7/10/雅思0