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英国市场营销/零售/广告
/ 曼彻斯特大学曼彻斯特大学市场营销专业专业
项目背景
`更新时间:2024-10-29
专业介绍
Get your ideas out there and your messages heard with a specialist degree which gives you all the skills and knowledge you need for a successful career in marketing, plus a range of options to help you specialise in your chosen field.
Enjoy a stimulating and flexible degree designed to help you develop a critical appreciation of key areas in marketing, while giving you the chance to hone your skills in a specific area, or you can pursue an academic career via subsequent doctoral work.
推荐顾问
语言要求
类型
雅思
托福
PTE
Listen
6.5
22
70
Speak
6.5
22
70
Read
6.5
22
70
Write
6.5
22
70
总分
7
100
76
学术要求
不明确，可按任何专业尝试
课程设置
Mandatory：强制性
Marketing Strategy and Competitive Advantage：营销战略与竞争优势
Research & Analysis in Marketing：市场营销研究与分析
Marketing in a Digital World：数字世界中的营销
Customer Behaviour and Insights：客户行为和洞察力
Optional：可选
Integrated Marketing Communication & Advertising：整合营销传播与广告
Business to Business Marketing：企业对企业营销
Retail Marketing：零售营销
Services Marketing: customer experiences and digital interactions：服务营销: 客户体验和数字互动
International Marketing：国际营销
Group Business Project：集团业务项目
Marketing Analytics：营销分析
Marketing in Society：社会营销
申请案例
学生姓名:张**
毕业学校:University putra Malaysia
本科专业: Bachelor of administration
基本背景: 四年级/GPA3.84/4/雅思0
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