伯明翰大学战略市场营销与咨询专业 项目网站

Strategic Marketing and Consulting

英国 公立 商科

项目背景

`

更新时间:2024-01-15

专业排名N/A

大学伯明翰大学

开学时间9月

课程学制1年

学费31878.00/GBP

专业介绍

Advance in your career with this industry-led consulting programme to become a future marketing leader. We focus on developing strategic marketing and consulting knowledge; professional skills and an understanding of the latest advances in strategic marketing, thinking and research. In a complex and evolving marketing world, marketing professionals with the ability to think strategically, creatively and responsibly are in high demand by organisations across the globe. This course will help to prepare you as a marketing industry professional; customer success specialist and thought leader of the future.

推荐顾问

语言要求

类型
雅思
托福
PTE
Listen
6.5
22
67
Speak
6.5
22
67
Read
6.5
22
67
Write
6.5
22
67
总分
7
95
76

学术要求

市场营销或相关专业,其他专业+2年全日制相关工作经验可个案评估。 科目:至少两门市场类科目。

课程设置

Individual Project:个人项目 Contemporary Global Marketing and Responsibility Issues:当代全球营销和责任问题 Problem Solving and Strategic Marketing as Practice :问题解决与战略营销作为实践 Strategic Marketing and Management :战略营销和管理 Analytical Marketing Insights :分析营销见解 Consultancy Skills and Practice :咨询技能和实践 Digital and Innovative Marketing:数字和创新营销

申请案例

学生姓名:邵**

毕业学校:东华大学

本科专业:工商管理

基本背景: 四年级/GPA84/100/雅思0

学生姓名:陈**

毕业学校:武汉科技大学 Wuhan University of Science and Technology

本科专业:市场营销 Marketing

基本背景: 四年级/GPA3.57/4/雅思6

学生姓名:--

毕业学校:东北林业大学

本科专业:交通运输(汽车服务工程)

基本背景: /GPA81.9/100/雅思0